Custom Websites for Chinese-Owned Businesses
Engineered From the Inquiry Up
Depending on your budget and goals, we can launch quickly on a proven template or build a fully custom solution. Either way, a decade of B2B marketing experience and a technical SEO foundation run through every page — a website that actually generates leads.
Is Your Website Stuck in the “Three Nothings”?
No ranking, no traffic, no inquiries — after spending thirty or fifty thousand on a site. This is not an isolated case; it is the norm for export websites. The problem is never whether you have a website, but whether that website has marketing built into it.
Template stacking — every site looks the same
When your site looks almost identical to hundreds of competitors, why would an overseas buyer remember you? Without differentiated visual language and clearly extracted selling points, even good products disappear into a sea of sameness — and bounce rates climb.
Good at code, blind to marketing
Many web shops are technically fine but know nothing about SEO, conversion funnels or how overseas buyers read. Broken URL structures, missing structured data, wrong heading hierarchy — Google cannot understand what your site is actually saying.
Traffic without inquiries
The site looks good, the ads run, traffic does come — but inquiries stay in single digits. Dry spec sheets, translated-sounding copy and an inquiry form nobody can find: every step drives away the traffic you paid for.
From Showroom to Marketing Engine: Four Levels
We break website development into four dimensions, each one serving the same objective — turning visits into inquiries.
Marketing-led planning
A website build starts with a market research report, not design software. Four questions first: who the buyer is, what they search for, what they care about, and what they should do next.
- Site architecture and a navigation tree that makes sense
- Copy framework mapped from hero to inquiry form
- Keywords placed into URLs and heading tags up front
- Native-level copy editing to remove the trust discount
Localised international design
Overseas buyers form a first impression of a supplier within three seconds. We work from the minimal, professional aesthetic common in Western markets — the look of a serious manufacturer.
- Visual direction set from your brand palette
- One-to-one design review; even templates are tuned
- Product photography and drone footage woven into the narrative
- Scroll animation and video immersion where they help
A modern, stable build
Built on WordPress — the most widely used CMS in the world — with templates or custom development as needed. Extensible, secure and fast, engineered to run reliably for the next three to five years.
- Responsive architecture: desktop, tablet, mobile
- Inquiry forms, GA4 and heatmaps integrated
- Structure ready for additional languages
- Wildcard SSL across the whole site
Code-level technical SEO foundation
SEO is not applied after the build — it is written into the code during development. On launch day the site already has the technical basis Google needs to crawl and index it properly.
- PageSpeed optimisation (targeting 90+)
- Automatic sitemaps and canonical URLs
- Schema structured data (Org / Product / FAQ)
- Search Console and GA4 configured; 301 and 404 handling complete
Custom Builds That Connect Brands With Serious Buyers
Over 300 companies served across machinery, new energy, electronics, home goods and other major export sectors.
Common Questions About Website Builds
The things clients ask most, answered directly.
How long does an independent website take?
A template build goes live in two to three weeks. A custom build typically takes four to eight weeks depending on page count and functionality. Either way, the technical SEO foundation is configured before delivery.
What is the difference between the template and custom options?
The template option uses a proven theme to launch fast at controlled cost — suited to limited budgets or to testing a market quickly. The custom option is developed from strategy through to code, for clients with higher demands on brand character and functionality. We always tell you plainly which one we are using.
Do we have to maintain the site ourselves after launch?
No. We provide ongoing support covering security updates, backups and performance monitoring. If you would rather run it yourself, we hand over admin training and documentation at delivery.
Does the website include SEO?
Yes. Every site ships with a technical SEO foundation: structured data, sitemaps, mobile optimisation and speed tuning — so Google can crawl and index it from day one.
Free Audit of Your Existing Website
Not sure where the problems are? We will produce a technical health and conversion assessment at no cost.