Google Ads for Export Manufacturers
Measured Against One Standard: Positive ROI
We do not chase broad channel coverage. Our specialists work exclusively inside the Google PPC ecosystem, because for B2B export businesses that is where buyers actually are. Our goal is not to spend your budget — it is to turn every dollar of it into a real inquiry.
Traffic Is Coming. Where Are the Inquiries?
Most exporters know this pattern: the monthly ad budget goes out, the click numbers look fine, but inquiries stay flat. The question was never whether to advertise — it is how.
Strategy disconnected from the business
An agency that does not understand your product or your competitive position picks the wrong keywords, spends on high-volume generic terms, and pulls in consumer clicks that were never going to convert.
Landing pages that repel buyers
Dry spec sheets, awkward translated copy, and an inquiry form nobody can find. Buyers close the tab within three seconds and all that acquisition spend is gone.
Weak brand presentation
An inconsistent logo, mismatched colours and ad creatives that look nothing like the landing page. Buyers read that as a reseller, not a manufacturer, and high-value clicks go to waste.
A Certified Team, Managing to ROI
We dropped the broad-channel approach and put all our capability into Google PPC. What we optimise is not a click number but the total cost from click to order.
Hands-on account management
A campaign structure only works when it is aligned with your business objectives. From Search to Display to remarketing, we build account architecture that fits the industry.
- Deep research into positioning and competitor spend
- B2B intent keywords selected; generic traffic excluded
- Search, Display and Video configured as one matrix
- AI bidding strategy chosen and continuously tuned
- Strict cost-per-inquiry (CPA) control
Landing pages built to convert
Traffic is only the start — the landing page decides the conversion rate. We build pages around how overseas buyers actually make sourcing decisions.
- Narrative structured around buyer pain points
- Design and user experience working together
- Selling points modularised into a funnel
- Short inquiry forms that lower friction
- Ongoing A/B testing across variants
Brand assets that carry the click
Click-through is decided before the copy is read. We build the brand layer that travels with every campaign: one logo, one palette, one layout rule applied across search ads, display creatives and landing pages.
- Logo and type system that survive 90-character headlines
- Display and retargeting creatives built from one template set
- Brand colours and headlines lifting click-through and recall
- Landing-page visuals consistent with the ad a buyer clicked
Twelve years of export experience alongside
We are not just account operators. Our core team has worked the export side of the business — we understand the platform and your commercial logic.
- 12+ years of export trade context, zero communication gap
- Decisions always start from your profitability
- Transparent data; the account is 100% yours
- Regular reviews that keep refining the strategy
Building an Ad Engine That Keeps Running
Your ad account belongs to you, 100%. We provide management that is fully transparent and anchored on your profitability.
Audit
Understand the product’s strengths and run a free diagnostic on the historical data in your existing account.
Strategy
Set the target CPA and budget allocation, then plan the keyword library and audience strategy.
Build and launch
Write ad copy, deploy GA4, test conversion tracking, then go live.
Monitor and iterate
Daily and weekly reporting in a dedicated group, A/B testing and continuous bid tuning.
Three Exporters, Three Bottlenecks
Client names are under NDA. Sector and market are accurate; what you see is the deliverable, not a mock-up.
A catalogue rebuilt around buyer questions
Eighteen pages rewritten so each one answers a question asked before a sample request: MOQ, fabric testing, lead time, packaging.
Cutting crawl waste, rewriting for intent
120 indexed URLs consolidated to 46, and the forty pages that carry buyer intent rewritten around tolerance, material and lead time.
One visual system across four channels
Logo, palette and layout rebuilt to survive the same test everywhere: a search ad, a product page, a retargeting banner and a vertical clip.
Common Questions About Google Ads
The things clients ask most, answered directly.
What is the minimum budget for Google Ads?
It depends on competition in your sector. As a rule, a monthly budget of at least USD 1,500 is needed to generate enough data to optimise against. We benchmark against industry averages before recommending — we do not encourage spending blindly.
Who owns the ad account and the assets?
You do. The domain, the ad account and all historical data are 100% yours. We only manage them, and we never tie any asset to ourselves.
How soon will results appear?
Ads start showing the day they launch, but a stable cost per inquiry usually needs two to four weeks of data and tuning before it settles.
Do you take rebates or commissions from ad spend?
No. Our fee is transparent and entirely unrelated to your spend or to any Google rebate, so every recommendation is made from your ROI standpoint.
Get an Ads Optimisation Plan
Not sure where the budget is going? We will audit your account at no cost and identify where it is being wasted.